What do I receive from the B2C Conversion Audit?

You receive a prioritised, plain-English plan to turn more of your existing visitors into buyers, concrete, PrestaShop-specific changes ranked by expected impact on conversion, so you can start with the wins that move revenue fastest. It is written to be acted on, not filed away.

What's in the deliverable

• A prioritised list of findings, each issue we found across the funnel, product pages, mobile experience, trust signals and checkout, ordered by expected impact on conversion rather than by how easy it was to spot.
• Concrete, PrestaShop-specific recommendations, not generic best-practice slogans, but what to change in your store: theme/template adjustments, configuration, module choices, and checkout/cart fixes that fit how PrestaShop actually works.
• The reasoning behind each item, why it's costing you orders and what a good version looks like, so your team (or ours) can implement with confidence.
• A clear starting point, because everything is ranked, you can begin with the highest-impact changes and work down, rather than trying to do everything at once.

Why prioritisation matters

Conversion work is full of small possible tweaks, and doing them in a random order wastes effort. By ranking changes by expected impact, the plan lets you capture the biggest revenue gains first and decide where to stop based on diminishing returns. The plan is honest and measured. It identifies where your current traffic is leaking and how to recover it; it does not promise specific traffic, ranking or revenue outcomes, because those depend on your market, products and execution.

It's written in plain English so a shop owner can understand and act on it, while being specific enough that a PrestaShop developer can implement it directly. If you'd like, the recommended changes can then be scoped as implementation work.