Performance Tuning Your PrestaShop Store: From Database Queries to Full Page Cache
A slow store loses sales. Here is a practical guide to identifying and fixing the most common PrestaShop performance bottlenecks — from N+1 queries to cache configuration.
Connecting PrestaShop to Your ERP: Integration Patterns That Actually Work
ERP integration is where most e-commerce projects get complicated. Here are the proven patterns for connecting PrestaShop to SAP, Odoo, or custom ERP systems without losing your sanity.
Email Marketing Automation for PrestaShop: Abandoned Cart Recovery That Converts
Abandoned cart emails recover 5-10% of lost sales when done right. Here is how to set up effective email automation for PrestaShop using Mailchimp, Sendinblue, or built-in tools.
Multi-Currency and International Selling on PrestaShop: A Practical Setup Guide
Selling internationally means handling multiple currencies, tax rules, and shipping zones correctly. Here is a step-by-step guide to configuring PrestaShop for cross-border e-commerce.
Product Photography for E-Commerce: What Sells and What Does Not
Product photos are your silent salespeople. Learn what makes e-commerce photography effective — from lighting setups to image optimization for PrestaShop.
Payment Security in PrestaShop: PCI Compliance, 3D Secure and Fraud Prevention
Payment fraud costs e-commerce billions annually. Learn how to secure your PrestaShop store with PCI compliance, 3D Secure 2.0, and practical fraud prevention measures.
PrestaShop SEO Basics: Essential Strategies for Optimizing Your Online Store
In today's competitive e-commerce landscape, robust SEO is the key to ensuring your PrestaShop store stands out. This post provides a comprehensive overview of essential SEO strategies tailored for...
Harnessing the Power of Google Merchant for Prestashop PPC Success in 2025
Discover how Google Merchant and Performance Max are revolutionizing PPC for e-commerce. Learn about product listing ads, automated feed management, and integrated discount scheduling.
Our Grand Opening: A Decade of PrestaShop Expertise Goes Public
For more than ten years, we have been immersed in PrestaShop development — building custom solutions, adapting store layouts, experimenting with advanced SEO strategies, and tackling every kind of...