Run a full PrestaShop SEO audit of indexability, structured data, linking and content
PrestaShop SEO Audit & Action Plan is an audit service for PrestaShop stores: a specialist reviews the live store together with its Google Search Console data and returns a ranked action plan naming what is wrong, what it costs, and the exact change that fixes it. Starting it requires nothing beyond the store's address and reading access to the search data; nothing is installed and nothing in the store is touched.
Organic traffic falls quietly. The pages are live, the settings look right, and Google is simply not indexing part of the catalogue, while nothing in the back office says so. A free checker answers with a hundred warnings, most of them cosmetic, and the one expensive problem hides among them unlabelled.
The audit works by reconciling three signals that are normally checked apart: whether a crawler can reach a page, whether Google actually indexes it, and what the PrestaShop configuration intended. The gaps between those three are the report: valuable pages missing from the index, filter addresses eating the crawler's attention, canonical addresses pointing at redirects, language versions with a missing default or a cross-shop mistake, and deep, orphaned categories no path leads to.
Every finding arrives with its cause, real page examples from the store, its business impact and the exact fix, and the list is ordered by severity, impact and effort, with the quick wins marked so work starts the same day. Warnings that will not move rankings are named as cosmetic instead of padding the count. The reading is PrestaShop-specific throughout: layered navigation crawl traps, canonical and language behaviour, combination pricing, multishop.
The merchant stops guessing why pages do not rank, the developer's next sprint goes into the handful of changes that move money instead of a hundred that do not, and the pages that earn revenue return to the index with a plan behind them.
Summary of what the service offers
PrestaShop SEO Audit & Action Plan is a human audit of a live PrestaShop store that ends in a ranked plan of exact fixes. The map below covers the six parts of the work.
- The method: three signals reconciled: crawler access, actual indexation, configuration intent.
- The scope: the PrestaShop-specific traps, from filter addresses to language clusters.
- The report: every finding with cause, real examples, business impact and the exact fix.
- The order: severity, impact and effort, quick wins marked, cosmetic findings labelled.
- The person: a specialist reading your store, not a forwarded checker export.
- The process: how it starts and what happens with the plan.
Why is traffic falling when everything looks right?
Because the three places where the truth lives are normally checked separately. A crawler sees one set of pages, Google's index contains another, and the PrestaShop configuration describes a third, intended, store. Each looks consistent on its own; the damage sits in the differences between them, and no single tool reads all three.
The audit puts the three side by side. A page that is reachable but unindexed, an address that is indexed but was never meant to exist, a setting whose intention the theme silently overrides: these differences are the findings, and they are precisely the ones a back office never displays.
What exactly does the audit examine?
The failure patterns of PrestaShop specifically. Filtered navigation that multiplies addresses until the crawler spends its attention on colour-and-size permutations instead of products. Canonical addresses that point at redirects. Language clusters with a missing default version or an address borrowed from the wrong shop. Categories buried so deep, or so orphaned, that no path leads into them. Valuable pages that quietly dropped out of the index while their thin duplicates stayed.
The reading includes the store's Google Search Console data, so the report speaks about what Google actually did with the pages, not about what theory predicts.
What does the report look like?
Every finding has four parts: the cause, real example pages from your store, the business impact, and the exact fix, written so a developer implements it directly instead of researching it first. The list is ordered by severity, impact and effort, and the quick wins are marked, so the same day the report arrives, work starts where it pays most.
Just as deliberately, the report says what not to do: warnings that will not move rankings are named as cosmetic. An audit that hides five real problems among a hundred harmless ones wastes the exact budget it was meant to direct.
Who does the work?
A specialist who knows PrestaShop reviews the live store personally. This is the difference between an audit and an export: a checker counts missing meta descriptions, while a person recognises that a layered-navigation setting is feeding the crawler ten thousand near-identical addresses and that this, not the meta descriptions, is why the category pages sank.
The specialist reads the store the way Google does and the way a customer does, and reconciles both with what the configuration says should happen. The conclusions are judgements with evidence, not thresholds with icons.
How does it start, and what happens next?
The start is minimal: you provide the store's address and reading access to the search data. Nothing is installed in the store, no code is changed, and the shop runs untouched while the audit happens.
The result is the plan itself. Because every fix is exact, your own developer executes it item by item, beginning with the marked quick wins, and each completed line has a defined, verifiable outcome: a page back in the index, a trap closed, a signal repaired. The falling curve gets a cause, an order of work, and an end.
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ReferenceSVC-SEO-AUDIT
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In stock999999 Items
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Service typeAudit
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Turnaround3–5 business days
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DeliverablePrioritised report + handover call
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Access neededStore URL; Search Console read-only optional; admin not required
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PrestaShop versions1.6 / 1.7 / 8 / 9
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ImplementationQuoted separately
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NDA / DPAAvailable on request
What customers say about us
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A prioritised, plain-English SEO action plan for your real PrestaShop store, not a generic crawler checklist.
A specialist audits your live store end to end, indexability, canonicals, hreflang, structured data, internal links, sitemaps and content gaps, then ranks every finding by impact, with the wasted effort called out so you stop spending on things that won't move rankings.
Service type
Audit, diagnosis & plan
Implementation quoted separately
Price
€490 fixed
One-off, per store
Turnaround
3–5 business days
From access + intake
Deliverable
Prioritised report + walkthrough call
Access needed
Store URL; Search Console read-only optional
Admin not required
PrestaShop
1.6 / 1.7 / 8 / 9
Multistore & multilingual
Crawlability & indexability
What Google can actually reach and keep, and what's quietly wasting crawl budget.
- Indexable vs blocked pages,
noindexand robots directives - Faceted-navigation and parameter URL crawl traps
- Orphan pages and crawl-budget leaks specific to PrestaShop
Canonicals, hreflang & duplication
Where signals conflict across shops, languages and paginated/faceted URLs.
- Canonicals across faceted, paginated and parameter URLs
- hreflang correctness for multistore / multilingual
- Duplicate-content patterns from combinations and filters
Structure, metadata & content
The on-page foundations that decide how pages are understood and ranked.
- Category/product metadata, headings and structured data
- Internal-linking depth and template-level issues
- XML sitemap coverage, errors and stale URLs; content gaps
How it works
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Intake Day 1You share the store URL, languages, shops and the symptoms you're seeing.
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Specialist review Days 2–4We compare crawl, index and configuration signals on your real store, against your exact PrestaShop version, theme and module stack.
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Prioritisation Day 4Every finding is scored by severity, business impact and fix effort, with quick wins flagged.
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Handover Final dayYou get the report and a short walkthrough call (or thread) to align your team.
What's included, and what's not
This is diagnosis and a prioritised plan. It is honest about its boundaries.
Included
Full technical review, prioritised findings, fixes & roadmap, handover call
Not included
Implementation, content writing, link building
Quoted separately, honestly
No guarantee
We never promise rankings
We promise an honest, actionable plan
Privacy
NDA / DPA available on request
No data retained unless you ask for a backup
Evidence-based, not a synthetic score
Every major finding names the affected URL pattern, the observed problem and the expected outcome, e.g. Layered-nav URLs indexed → Critical / High impact / Low effort → canonical to base category and block the crawl trap. We call out false positives (generic checker warnings, synthetic scores that contradict field data) so you don't pay to fix non-issues.
FAQ
Do you need admin access?
No. The audit runs on your store URL, with optional read-only Search Console access. If deeper checks help, we tell you exactly what to grant and how to revoke it afterwards.
Is my data safe? GDPR / NDA?
Yes. We're an EU company (Tychy, Poland). NDA and DPA are available on request, and we don't retain your data unless you specifically ask us to keep a backup.
Do you also fix the problems, or just report them?
The audit is the diagnosis and plan. If you want hands-on help, we quote implementation separately and honestly. Only for what will actually move the needle.
How long does it take?
Typically 3–5 business days from access and intake, depending on catalogue size and the number of shops/languages.
What if I'm not happy?
See our refund policy in the knowledge base. The report is built to be genuinely useful, specific to your store, not a template.
Related services
Order this audit €490 fixed · report + walkthrough in 3–5 business days
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